In article ,
Lionel wrote:

In , MINe 109 wrote :

In article ,
Lionel wrote:

CA wine is regularly improving its quality and since our major sin is
gourmandise.... ;-)

Here's one way Gallo improves its quality:

http://www.modbee.com/business/story...10027206c.html

Very good example of marketing cleverness.

Fortunately, Gallo is not uniformly clever. The first wine on this list
is a lesser Gallo marketing effort:

http://www.wholefoodsmarket.com/prod...ne/holidays05/

The back label makes fun of people who talk like tasting notes. Too bad
those are the people who are going to sell their product.

Stephen