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Default macintosh marketshare

news service reports macintosh is now at less than 4% marketshare. but
ipod is keeping the money going at apple.

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Garrett Cox
 
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iPod isn't a money maker neither is the iTunes music store. It's kind
of a whack marketing chain. At least this is how my Apple sales rep
explained it to me. The iTunes music store helps sell iPods which in
turn helps sell Macintoshes. Their biggest money makers are the desktop
and powerbook computers. A lot less over head on the computers when
compared to the mark-up. Where as the iPod they make a few bucks on
each sale, not to be taken litterally. I'm sure it's more than five
dollars per sale but far less than 200.

cheers

garrett



On 2004-12-10 16:45:56 -0800, said:

news service reports macintosh is now at less than 4% marketshare. but
ipod is keeping the money going at apple.



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transmogrifa
 
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4 percent of the marketshare is like 20 million computers a year world
wide. It is a big enough volume to make good products and make money.
Had it been 15 years ago than 4 percent might be problematic.

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david
 
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In article .com,
transmogrifa wrote:

4 percent of the marketshare is like 20 million computers a year world
wide. It is a big enough volume to make good products and make money.
Had it been 15 years ago than 4 percent might be problematic.




I pretty sure Apple shipped a little over 800,000 Macs last quarter.
And a hair over 2 million ipods.




David Correia
Celebration Sound
Warren, Rhode Island


www.CelebrationSound.com
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Scott Dorsey
 
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transmogrifa wrote:
4 percent of the marketshare is like 20 million computers a year world
wide. It is a big enough volume to make good products and make money.
Had it been 15 years ago than 4 percent might be problematic.


Precisely. It is still sort of depressing to see how Microsoft and Intel
have taken the industry over.

The guys making Amiga machines today, though, would drool for 4% of the
marketplace...
--scott
--
"C'est un Nagra. C'est suisse, et tres, tres precis."


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reddred
 
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"Garrett Cox" wrote in message
news:2004121017594216807%garrcox@yahoocom...
iPod isn't a money maker neither is the iTunes music store. It's kind
of a whack marketing chain. At least this is how my Apple sales rep
explained it to me. The iTunes music store helps sell iPods which in
turn helps sell Macintoshes.


Well, that's the theory, but most of Apple's significant wad of ready cash
came from iPods this year, not macs. And only a very tiny bit came from
iTunes.

So what's the next rabbit from the hat?

jb



Their biggest money makers are the desktop
and powerbook computers. A lot less over head on the computers when
compared to the mark-up. Where as the iPod they make a few bucks on
each sale, not to be taken litterally. I'm sure it's more than five
dollars per sale but far less than 200.

cheers

garrett



On 2004-12-10 16:45:56 -0800, said:

news service reports macintosh is now at less than 4% marketshare. but
ipod is keeping the money going at apple.





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Scott Dorsey
 
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reddred wrote:
"Garrett Cox" wrote in message
iPod isn't a money maker neither is the iTunes music store. It's kind
of a whack marketing chain. At least this is how my Apple sales rep
explained it to me. The iTunes music store helps sell iPods which in
turn helps sell Macintoshes.


Well, that's the theory, but most of Apple's significant wad of ready cash
came from iPods this year, not macs. And only a very tiny bit came from
iTunes.

So what's the next rabbit from the hat?


A follow-on to the Newton.
Apple is really good at pulling disconnected rabbits out of hats, and they
have been doing so since they started. Aside from a couple mistakes, like
the Apple III and the Mac Portable, they've done surprisingly well at it.
--scott


--
"C'est un Nagra. C'est suisse, et tres, tres precis."
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reddred
 
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"Scott Dorsey" wrote in message
...
reddred wrote:
"Garrett Cox" wrote in message
iPod isn't a money maker neither is the iTunes music store. It's kind
of a whack marketing chain. At least this is how my Apple sales rep
explained it to me. The iTunes music store helps sell iPods which in
turn helps sell Macintoshes.


Well, that's the theory, but most of Apple's significant wad of ready

cash
came from iPods this year, not macs. And only a very tiny bit came from
iTunes.

So what's the next rabbit from the hat?


A follow-on to the Newton.


That's like what I was thinking, or in the short term partner with Sirius to
compete with XM's portable players. But yeah, I don't see any reason not to
have a pc inside an iPod.


Apple is really good at pulling disconnected rabbits out of hats, and they
have been doing so since they started. Aside from a couple mistakes, like
the Apple III


I don't think they supported that much. Things like the Newton were just too
weird at the time for people to embrace. I kind of like what they're doing
now, coming at it from the entertainment gadget angle.

jb






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Scott Dorsey
 
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reddred wrote:
"Scott Dorsey" wrote in message

Apple is really good at pulling disconnected rabbits out of hats, and they
have been doing so since they started. Aside from a couple mistakes, like
the Apple III


I don't think they supported that much. Things like the Newton were just too
weird at the time for people to embrace. I kind of like what they're doing
now, coming at it from the entertainment gadget angle.


They didn't support the III at all, as far as I could tell, which is why
nobody bought it. It could do everything the Apple II could do, for a
whole lot more money. That's not a good marketing plan.

Apple does not seem to really do careful investigation of the market before
making products; they make products that are neat and some of them find a
market share and some of them tank. And _some_ of them, like the Newton
and like Hypercard, start out poorly, build momentum, and then get discontinued
just as they are starting to develop a market. The Ipod caught on, but if
it hadn't, I am sure Apple has plenty more things waiting in the wings.
Some will be great and some will be useless.
--scott
--
"C'est un Nagra. C'est suisse, et tres, tres precis."
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Logan Shaw
 
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reddred wrote:
I don't think they supported that much. Things like the Newton were just too
weird at the time for people to embrace.


If by "weird" you mean "expensive and falling far short of its promise
of recognizing handwriting", then I agree. ;-)

And yeah, I know they released some update where the handwriting
recognitiong was much-improved, but by that time it already had
a reputation for being an impractical gadget that was desirable
only to hard-core gadget freaks.

- Logan



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david
 
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In article , Scott Dorsey
wrote:

So what's the next rabbit from the hat?


A follow-on to the Newton.


--scott



No chance for a Newton like device anytime soon, accord to Jobs on
multiple occasions over the past few years. And when you look at the
marketplace, you gotta tip your hat for the Steve-ing the Newton,
Scully's baby.

One of the things Apple's been doing is keeping the iPod "pure" by not
filling it with a whole bunch of other functions. 3rd parties are
hacking little programs into it but not yet Apple.

Supposedly they are watching to see how the new photo iPod does before
mucking the waters further. I always thought it obvious that they add
an am/fm tuner to the thing.





David Correia
Celebration Sound
Warren, Rhode Island


www.CelebrationSound.com
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Digidog27
 
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david, your figures are pretty much on,
but they are for the last quarter only.

http://cnews.canoe.ca/CNEWS/TechNews...667793-ap.html
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Digidog27
 
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david, your figures are pretty much on,
but they are for the last quarter only.

http://cnews.canoe.ca/CNEWS/TechNews...667793-ap.html
BRBR

which is pretty much what you said....
it was early, i thought you meant for the year.....
i'm awake now....


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Richard Crowley
 
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"Digidog27" wrote ...
david, your figures are pretty much on,
but they are for the last quarter only.

http://cnews.canoe.ca/CNEWS/TechNews...667793-ap.html

which is pretty much what you said....
it was early, i thought you meant for the year.....
i'm awake now....


"Apple officials believe the popularity of the company's music
products, which also includes the online ITunes Music Store,
is also creating a "halo effect," translating to more sales for the
computer business, Oppenheimer said. "

Wait till they find out that Apple charges $100 to replace the
battery. The halo may turn out to be a liability.


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Particle Salad
 
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Wait till they find out that Apple charges $100 to replace the
battery. The halo may turn out to be a liability.


Wait 'till they find out they can buy a newer battery with significantly
more capacity for $35 and change it out themselves....


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david
 
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In article , Particle
Salad wrote:

Wait till they find out that Apple charges $100 to replace the
battery. The halo may turn out to be a liability.


Wait 'till they find out they can buy a newer battery with significantly
more capacity for $35 and change it out themselves...



One of the unmentioned powers of the iPod is the diverse 3rd party
business ecosystem that has grown around it. All kinds of products from
all kinds of companies. From BMW to Bose.

As Mark mentioned above, replacement iPod batteries are easy to get and
cheap. e.g.

http://eshop.macsales.com/shop/ipod/




David Correia
Celebration Sound
Warren, Rhode Island


www.CelebrationSound.com
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transmogrifa
 
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The battery of the ipod or the computers? The battery of a Sony laptop
cost 199 to replace. 100 would be a deal.
Mike http://www.mmeproductions.com

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david
 
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In article , Digidog27
wrote:

david, your figures are pretty much on,
but they are for the last quarter only.

http://cnews.canoe.ca/CNEWS/TechNews...667793-ap.html
BRBR

which is pretty much what you said....
it was early, i thought you meant for the year.....
i'm awake now....




I've done the same thing myself.

I keep close touch cuz I own the stock. It's been breath taking the
last 2 years.





David Correia
Celebration Sound
Warren, Rhode Island


www.CelebrationSound.com


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