"Arny Krueger" wrote in message
news
"MiNe 109" wrote in message
...
In article ,
"Arny Krueger" wrote:
Study shows how sighted evaluations are biased:
http://www.cnn.com/2007/HEALTH/diet....choolers.ap/in
dex.html
Or, alternatively, how powerful branding is to the consumer experience.
Yes, branding is so powerful that it can make people perceive differences
that have zero basis in fact, in sighted evaluations.
Marketers know better. "Branding" doesn't work if it is not congruent with
reality over a period of time. See my other response to your post.