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Mike Rivers
 
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In article writes:

Cafepress actually isn't bad if you only have a small number that get sold,
but it's phenomenally expensive if you sell a lot.


It's sort of like making and selling your own CDs. Once you send them
the PDF, it costs the same whether you sell 1 or 50,000. If I made $5
on each one, I wouldn't cry over $250,000. I expect to sell maybe
300-500, and make less than I'd make from a Recording article that's
1/20 the length.

I've been looking into
doing that with the Recording articles but the thing is that I am not sure
what the actual sales will be like, and I really have no clue how to market
it.


It's clearly not a mass market thing, though we wish it could be.
Probably marketing it here and maybe through Tape Op would be most
effective. Maybe 10 Mix or EQ readers would be interested.

Wirebound is great for a reference book that you'll keep on top of the
console, but is otherwise pretty cheesy. Sewn bindings really are worth
the money just in terms of looking much more professional. People are
more apt to drop the money on a book that looks well-printed and well-bound.


It really IS a reference book, that will probably be kept on top of
the console. They also offer saddle-stapled (yuck) and Perfect
binding. For this size book they're all about the same. Perfect is
more expensive for the binding but cheaper per page. But you don't get
a real hard-back "bookshelf quality" book from Cafe Press. I'll bet
that the Perfect binding doesn't have printing on the spine.




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