Home |
Search |
Today's Posts |
#1
|
|||
|
|||
Interesting Digital Stuff on Ebay
In article ,
Marc Wielage wrote: The surprise for me is that he's got two Sony 3324's up for $7000 (total), and got absolutely no bidders. Amazing, how digital gear worth $200,000+ ten years ago isn't worth 1/20th of that today. The surprise is more that it ever sold for that and that big companies thought that is was worth developing such a beast for a limited market where they were obviously never going to recoup their investment. Mitsubishi learnt the hard way and so did the pro audio industry not to trust companies like that (wanna buy an X850 cheap?). Sony still haven't learnt. There is a distinction between what something is sold for and what it is worth. I don't know anybody that bought one of those dinosaurs outright, there always seemed some sort of complex discount/lease scheme involved. Even when it was leading edge technology it did not make business sense. All the people that I can remember wasting huge amounts of studio time with mixed 48 track analogue with Dolby SR together with 24/32 track digital sessions, with all the interfacing and mix problems that invoked, now want 24 track analogue without any NR for "that analogue sound". They don't get the "why don't you put some Dobbly on it?" joke either. |
#2
|
|||
|
|||
Interesting Digital Stuff on Ebay
|
#3
|
|||
|
|||
Interesting Digital Stuff on Ebay
|
#4
|
|||
|
|||
Interesting Digital Stuff on Ebay
Graham Hinton wrote:
That was not what I meant. I was referring to the practise of foisting unwanted products onto the high end of the market. They are discounted, or even given, to prominent "name" users who then arrange with a hire company to get them leased out. The intention is to create the impression that "everybody" is using them, when really it is only a couple running around behind the cameras. This may work lower down the market where there are tens of thousands of sales, but it does not make business sense when the maximum number of world sales is probably less than 100. It just means that the people that do genuinely pay for them end up paying for the first ones too just as the product is withdrawn and spares become unavailable. The thing is that it's hard to predict what the total sales are going to be until items start to sell. The idea with this is that getting some high end users interested causes good word of mouth and next thing you know everybody else has to have one too. It has worked with a lot of products... for some products (like the Night Technologies EQ3) it has been pretty much the only driving force for sales and it's been very effective. On the other hand, with very expensive items where sales are necessarily limited, it's not so effective. But there are a truly amazing number of people out there who don't really know how stuff is supposed to work or sound, who will buy whatever they hear the "big guys" have, and it is truly amazing the amount of disposable income some of them have. --scott -- "C'est un Nagra. C'est suisse, et tres, tres precis." |
#6
|
|||
|
|||
Interesting Digital Stuff on Ebay
|
#7
|
|||
|
|||
Interesting Digital Stuff on Ebay
|
#8
|
|||
|
|||
Interesting Digital Stuff on Ebay
|
Reply |
Thread Tools | |
Display Modes | |
|
|
Similar Threads | ||||
Thread | Forum | |||
Optical Digital is it a standard or is it proprietary | Car Audio | |||
How many months? | Audio Opinions | |||
Sony Digital Amps (and SACD) vs. Sony Analog Amps | High End Audio | |||
Directed Amplifiers | Car Audio | |||
24 track digital transfer to Workstation question | Pro Audio |