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Robert Morein
 
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Default Magazine Statitistics


"Arny Krueger" wrote in message
...
"John Atkinson" wrote in message
om

Arny Krueger had stated (in message
) that he thought "there is
plenty of evidence that Stereophile's magazine sales are shrinking at
a rate that should and probably does greatly concern [John] Atkinson."


However, it is fair to point out that Mr. Krueger offered _no_ such
"evidence," nor does he have any.


Sure I do, its right below.

Considering that the circulation is above 1994 levels, when the high end was
booming, the trend is not clear.
The past few years have seen a decline in consumer confidence, which may
have impacted circulation.

If the slight decline continues while the job market improves, then there
might be cause for concern.

The numbers are less significant than with other magazines, because in
contrast with other magazines, that are faced with the "winner take all"
advertising revenues scenario. Stereophile has no real competitor.